Brighter whites. Brighter colours. No chlorine bleach required.

Nellie’s Oxygen Brightener is a colour-safe, chlorine-free bleach alternative that uses the power of oxygen to help lift stains and remove dirt, odours and grime from your laundry.

Add it to your regular wash alongside Nellie’s Laundry Soda for an extra boost when whites are looking less-than-white, colours need a refresh or mystery stains have entered the chat.

Turns out oxygen is good for more than keeping us alive. You’re welcome, Planet Earth.

✓ Chlorine-Free Bleach Alternative – Brightening power without traditional chlorine bleach.

✓ Colour-Safe – Helps keep colours bright while giving dingy laundry a boost.

✓ Brightens Whites – Add it to loads that need a little extra wow.

✓ Oxygen-Powered Stain Fighting – Helps penetrate stains and lift away dirt and grime.

✓ Tackles Odours – Gives hardworking laundry an extra cleaning boost.

✓ Septic-Safe & Hypoallergenic – Made for an easy everyday laundry routine.

✓ Made in Canada – Proudly made close to home.

Complete the Routine

Pair Oxygen Brightener with Nellie’s Laundry Soda for the classic Nellie’s wash-day duo: Laundry Soda cleans while Oxygen Brightener gives stains, whites and colours an extra boost.

Or get the whole routine and save 20% with Nellie’s Laundry Starter Bundle.

Add Nellie’s Oxygen Brightener directly to your wash along with your regular laundry detergent. For everyday whitening and brightening, use the recommended amount according to the package directions and load size. Pair with Nellie’s Laundry Soda for a simple two-step laundry routine. Always follow garment care instructions before washing. For delicate fabrics or when unsure about colourfastness, test on an inconspicuous area first. Store in a cool, dry place with the container securely closed. For bulk bucket opening instructions, visit Nellie’s YouTube channel.

Sodium Carbonate, Sodium Percarbonate, Sodium Sulfate, Linear Alcohol Ethoxylate

Liquid detergents are made up largely of water. At Nellie’s, we don’t think selling and moving water around the planet is a very good idea. The fact is, more cleaning power can be packed into a smaller space using powder.